Dairy Deli Bakery Council (DDBC)
of Southern California
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RECENT
BIG CHEESE AWARD WINNERS
2017 Supplier of the Year
Neal Malsom, Bar-S Foods
Neal Malsom has spent his entire 30-year career in the food industry with Bar-S Foods, starting in 1988 as a sales representative in the Pacific Northwest covering Portland, Seattle and his hometown of Portland, Oregon. He moved to Southern California in 1999, replacing DDBC legend and Hall of Fame Awardee, the late Ken Tisdell. When Tisdell retired, Neal became the Customer Service Center Manager in Southern California and remained in that post until 2007 when he was promoted to Division Vice President of National Accounts and in 2010 he was promoted to his current position of Western Vice President of Sales. We thank Neal for his continued support and congratulate him on this very well-deserved award.  

DDBC Bud Moorman Scholarship Foundation
 ​The DDBC organization is dedicated to the principle that professionals in all areas of the perishable food industry are essential. 
Scholarships are an extension of the educational programs that the DDBC organization provides. Money for these scholarships is raised by the members of the council and is generated from generous donations and fund raisers including opportunity drawings at various events.



Congratulations to the 2018 Scholarship Winners!
Baird, Peyton - Univ of Mississippi
Centeno, Christopher - Cal State Fullerton
Devries, Jennifer - UC San Diego
Eustqquio, Christian - UCLA
Gillmore, Emily - Cal-Lutheran
Griffin, Melissa - Univ. of Redland
Gutierrez, Amy - Cal Poly Pomona
Hensley, Hayley - Univ of San Diego
Horsburgh, Allison - Cal State San Marcos
MacDonald, Matthew - Cal State San Marcos
Mesropian, Divina - Cal Baptist
Mesropian, Grace - Cal Baptist
Romero, Yasmin - UCLA

2017 Retailer of the Year Inductee
Jim Amen, Super-A Foods
Jim Amen serves as President of Super-A Foods, which was founded by his father Lou Amen in 1971. Growing up in the grocery business, Jim knows the retail grocery industry inside and out and has a wealth of experience, working for a long-time successful independent grocer from the ground up. Jim was recognized by the DDBC in April 1976 with the "Big Cheese" Award, He has served on the DDBC Board of Directors and on the Board of Directors of the California Grocers Association. We salute Jim for this award and thank him for his continued dedication to the Dairy/Deli/Bakery Industry.
2017 Hall of Fame Inductee
Pete Hejny, Supervalu

Pete Hejny serves as Senior Director of Deli/Bakery for Supervalu's West Region. After working for Ralphs Grocery Company for 13 years, working his way up to Director of Deli and Bakery, Pete was offered and accepted the position of Director of Service Deli/Bakery with upscale-grocer Bristol Farms for another 13 years. After a four-year stint with Dawn Food Products on the supplier side, he joined then Unified Grocers as Executive Director of Service Deli/Bakery which was acquired by wholesaler Supervalu in June 2017. Pete is a "Big Cheese" award winner in July 1999 and a "Retailer of the Year" award winner in 2004.  We salute Pete for this award and thank him for his continued dedication to the DDBC and the Dairy/Deli/Bakery Industry.
February 2018
Roger Arechiga
Bristol Farms
December 2018
Tony Beneventi
Coca-Cola Refreshments
November 2018
Steven Grant
Hidden Villa Ranch
July 2018
Kirk Kolden, 
Square-H Brands/Hoffy & Bill Bailey’s
March 2018
Brad Sexton
Reser's Fine Foods
June 2018
Wendy Robinson
Mission Foods
April 2018
Mike Carey
Kroger Co. 
October 2018
Rose Bueno
Jons Marketplace
Hall of Fame and Lifetime Achievement Awards
The purpose of these awards is to recognize an individual or individuals that have contributed unselfishly of their time and talent to continue the forward movement of the Dairy-Deli-Bakery Council. This honor also reflects on the company with whom the recipient(s) represents.
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